{"id":163103,"date":"2020-10-15T11:39:20","date_gmt":"2020-10-15T11:39:20","guid":{"rendered":"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/"},"modified":"2021-08-06T12:08:37","modified_gmt":"2021-08-06T12:08:37","slug":"amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/","title":{"rendered":"Amazon names Ruth Diaz as head of Amazon Fashion Europe"},"content":{"rendered":"<p><strong>Amazon has appointed Ruth Diaz as the new head of Amazon Fashion Europe<\/strong>.<\/p>\n<p>Diaz, who has spent nine years at the online giant in various roles across marketing and retail leadership, will now be in charge for all aspects of the European fashion business.<\/p>\n<p>Working alongside the European Consumer senior leadership, her new responsibilities include <strong>growing selection and improving customer experience across the UK, Germany, France, Italy and Spain<\/strong>.<\/p>\n<p>Previously it was announced vice president of Amazon Fashion Europe <strong>John Boumphrey will become the UK country manager of Amazon<\/strong>.<\/p>\n<p>Diaz has spent over 20 years in e-commerce and was previously responsible for more than 20 product categories at Amazon Italy and Amazon Spain, and led the home innovation program for Europe.<\/p>\n<p>Before joining Amazon, Diaz was at the helm of BuyVip, an online fashion company acquired by Amazon back in 2010, and previous to this she was CEO at online entertainment company Entradas.com.<\/p>\n<p>Ruth Diaz said: \u201cI am thrilled and honored by the opportunity to lead the EU Fashion business, and I\u2019m pleased to work with the incredibly passionate and talented teams across Europe.\u201d<\/p>\n<p>\u201cIt\u2019s an exciting time to be taking on this role, with more to come, delighting our customers and brands through technology and great service.\u201d<\/p>\n<p><a href=\"https:\/\/www.theindustry.fashion\/subscribe-now\/?utm_source=website&amp;utm_medium=banner&amp;utm_campaign=insight_button&amp;utm_content=insight_button_0719\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-143048 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Screenshot-2020-05-11-at-18.39.04-2.png\" alt=\"\" width=\"1680\" height=\"268\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":140627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494],"tags":[9783,10128,16054,20,16052,16053],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazon names Ruth Diaz as head of Amazon Fashion Europe - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Amazon has appointed Ruth Diaz as the new head of Amazon Fashion Europe. Diaz, who has spent nine years at the online giant in various roles across\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon names Ruth Diaz as head of Amazon Fashion Europe - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Amazon has appointed Ruth Diaz as the new head of Amazon Fashion Europe. Diaz, who has spent nine years at the online giant in various roles across\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-15T11:39:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-06T12:08:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/Untitled-design-73.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sadiyah Ismailjee\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sadiyah Ismailjee\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\"},\"author\":{\"name\":\"Sadiyah Ismailjee\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/65f8569047edaf869f45596b0f1454ab\"},\"headline\":\"Amazon names Ruth Diaz as head of Amazon Fashion Europe\",\"datePublished\":\"2020-10-15T11:39:20+00:00\",\"dateModified\":\"2021-08-06T12:08:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\"},\"wordCount\":219,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Amazon\",\"Amazon Fashion\",\"eccommerce\",\"etail\",\"premium retail\",\"Ruth Diaz\"],\"articleSection\":{\"2\":\"News &amp; Insight\",\"3\":\"Retail &amp; Etail\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/#respond\"]}],\"copyrightYear\":\"2020\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\",\"url\":\"https:\/\/www.theindustry.fashion\/amazon-names-ruth-diaz-as-head-of-amazon-fashion-europe\/\",\"name\":\"Amazon names Ruth Diaz as head of Amazon Fashion Europe - TheIndustry.fashion\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#website\"},\"datePublished\":\"2020-10-15T11:39:20+00:00\",\"dateModified\":\"2021-08-06T12:08:37+00:00\",\"description\":\"Amazon has appointed Ruth Diaz as the new head of Amazon Fashion Europe. 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