{"id":163059,"date":"2020-02-14T13:31:18","date_gmt":"2020-02-14T13:31:18","guid":{"rendered":"https:\/\/www.theindustry.fashion\/converse-launches-creative-all-star-series-events-for-lfw\/"},"modified":"2021-08-12T14:06:56","modified_gmt":"2021-08-12T14:06:56","slug":"converse-launches-creative-all-star-series-events-for-lfw","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/converse-launches-creative-all-star-series-events-for-lfw\/","title":{"rendered":"Converse launches Creative All Star Series events for LFW"},"content":{"rendered":"<p>This weekend in London, <a href=\"https:\/\/www.theindustry.fashion\/intelligence\/converse\">Converse<\/a> launches the Creative All Star Series, a new ongoing programme from Converse that brings together its global collective of creatives and shines a light on local talent \u2013 across sport, music and art \u2013 at key cultural moments.<\/p>\n<p><!--more--><\/p>\n<p>Converse\u2019s Creative All Star Series <strong>encourages the next generation to embrace their individuality and strengthen their talents through experiences<\/strong> that mobilise creativity and the exchange of ideas.<\/p>\n<p>Bringing \u201cAll Star\u201d energy to London Fashion Week, Creative All Star Series is described as a <strong>new traveling experience from Converse.\u00a0<\/strong>Beginning this month, it kicks off simultaneously in London at LFW and Chicago during the NBA All Star Weekend \u2013 using basketball heritage to put a new twist on fashion and creativity.<\/p>\n<p>In London, consumers will have the <strong>chance to learn, craft and celebrate the game of basketball<\/strong> with Converse Creative All Stars, whilst also <strong>using Converse products as a canvas for creative expression<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-135796 \" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Conversead1.jpg\" alt=\"Converse Popup\" width=\"625\" height=\"351\" \/><\/p>\n<p>During an exclusive creative class at Creative All Star Series, London based designer <strong>Feng Chen Wang<\/strong> <strong>unveiled the unique 2-in-1 Pro Leather, exclusively made for the experience.<\/strong> Applying the same design principles as her 2-in-1 Converse Chuck 70 that was on runway at her SS19 London Fashion Week show.<\/p>\n<div class=\"page\" title=\"Page 1\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Creative All Star Series London programming highlights include:<\/p>\n<p>\u2022<strong>CRAFT<\/strong> opportunities during customisation sessions with All Stars like London-based menswear design and Converse collaborator, Feng Chen Wang, and in partnership with Nando\u2019s, TIKTOK and DAZED LABS.<br \/>\n\u2022 <strong>EDUCATE AND LEARN<\/strong> from conversations with All Stars like Pigalle founder, St\u00e9phane Ashpool.<br \/>\n\u2022 <strong>CELEBRATE<\/strong> the culture of basketball and fashion through music performances with Creative All Stars like French-British rapper, Octavian and rapper and designer, Lava La Rue.<br \/>\n\u2022 <strong>SHOP<\/strong> the hottest of Converse products including the latest Pro Leather and Chuck 70 collections, and limited-edition restocks.<\/p>\n<p>Creative All Star Series London will be held at a pop-up brand experience located at <strong>Hoxton Docks, London, E2 8BD.<\/strong><\/p>\n<p>Converse's pop-up retail experience <a href=\"https:\/\/www.theindustry.fashion\/westfield-launches-european-wide-study-revealing-2025-will-be-retail-tipping-point\/\">supports predictions from last month's first ever European-wide study by Westfield<\/a>, which<strong> forecast 2025 as a \u201cretail tipping point\u201d<\/strong>, with <strong>56% of UK consumers expecting more than half of retail space will be devoted to experience<\/strong> rather than product by this time.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":137167,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,5,6,13678],"tags":[16001,15719,12049,10107,9875,10413,9923,10160,9782,15811],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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