{"id":162602,"date":"2019-11-27T13:35:04","date_gmt":"2019-11-27T13:35:04","guid":{"rendered":"https:\/\/www.theindustry.fashion\/moda-to-launch-dedicated-little-soles-kids-footwear-section\/"},"modified":"2021-08-12T14:05:37","modified_gmt":"2021-08-12T14:05:37","slug":"moda-to-launch-dedicated-little-soles-kids-footwear-section","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/moda-to-launch-dedicated-little-soles-kids-footwear-section\/","title":{"rendered":"Moda to launch dedicated \u2018Little Soles\u2019 kids footwear section"},"content":{"rendered":"<p>Moda has announced it is launching a new kids footwear section called \"Little Sole\" for the show taking place from<strong> 23-25 February at the NEC Birmingham.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>The move comes in response to <strong>\u201cunprecedented interest\u201d in Moda Footwear from children\u2019s footwear brands.<\/strong><\/p>\n<p>Buyers can expect to see a host of dedicated children\u2019s footwear brands within the Little Soles zone, as well as brands offering kids shoes alongside their women\u2019s and men\u2019s footwear offering across the hall. Brands confirmed within Little Soles include <strong>Old Soles, Froddo, Primigi, Superfit, Ricosta, Shoesme, Young Soles, Salamander and Petasil.<\/strong><\/p>\n<p>Mark Collins, European sales manager of Old Soles,\u00a0says: \u201cI come back to Moda every season.\u00a0It is <strong>one of the best children\u2019s footwear shows in Europe<\/strong> and retailers visit from all across the UK as it is the focal point of our industry.\u201d<\/p>\n<p>With a fun and experiential vibe, Little Soles will feature its own Little Soles Caf\u00e9 and play area.\u00a0Lisa Govier, footwear director at Moda,\u00a0comments: \u201cWe are delighted to launch the Little Soles sector and offer kid\u2019s footwear brands <strong>a dedicated space to shine a light on their collections.<\/strong> We\u2019re confident that buyers will love the new zone and the playfulness and energy we will create with the caf\u00e9 and play area.\u201d<\/p>\n<p>Throughout the rest of the footwear hall, brands and distributors offering kids footwear as part of their full offer include <strong>CROCS kids, Skechers kids, Roamers, DEK, Boulevard, Rider, US Brass and Zaxy<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":151846,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,5,6,13678],"tags":[9875,12978,9986],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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