{"id":162565,"date":"2019-11-20T18:40:17","date_gmt":"2019-11-20T18:40:17","guid":{"rendered":"https:\/\/www.theindustry.fashion\/woolrich-international-announces-key-new-appointments\/"},"modified":"2021-08-12T14:05:29","modified_gmt":"2021-08-12T14:05:29","slug":"woolrich-international-announces-key-new-appointments","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/woolrich-international-announces-key-new-appointments\/","title":{"rendered":"Woolrich International announces key new appointments"},"content":{"rendered":"
As part of Woolrich International\u2019s development strategy \u2013 following L-Gam\u2019s majority stake acquisition of the company \u2013 the brand has appointed a new general manager of global direct-to-consumer and digital accounts<\/strong>, and an export sales director.<\/p>\n <\/p>\n Federico Manno joins Woolrich from VF Corporation,<\/strong> where he was ecommerce and digital marketing director at The North Face EMEA.\u00a0Manno will be focused on developing the brand\u2019s physical and digital direct-to-consumer business as well as digital key accounts globally.<\/p>\n Gaefano Coccopalmeri, who has held\u00a0senior positions at Max Mara, La Perla, and Bally,<\/strong>\u00a0has joined as sales director of export, focusing on the Scandinavian, Eastern European, Russian, and Asian markets.\u00a0He was also previously at VF Corporation, as global sales director distributors and travel retail at Napapijri.<\/p>\n Woolrich International named Stefano Saccone as its new CEO in May.<\/strong> He was the first to jump ship from VF Corporation, where most recently he held the role of vice president and general manager of Vans EMEA. Saccone says both the new appointments are \u201ccentral to expanding Woolrich\u2019s presence and growth globally.\u201d<\/p>\n Luxembourg private equity firm\u00a0L-Gam, the investment fun for Liechtenstein\u2019s royal family, bought a majority stake in US company Woolrich International in September 2018, i<\/strong>n a move that was described as a \u201cfurther step in the globalisation process of the brand.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" […]<\/p>\n","protected":false},"author":39,"featured_media":151799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,5,9762,6],"tags":[13623,13691,11739],"acf":[],"yoast_head":"\n