{"id":162359,"date":"2019-10-15T20:39:49","date_gmt":"2019-10-15T20:39:49","guid":{"rendered":"https:\/\/www.theindustry.fashion\/wrangler-collaborates-on-new-value-collection-with-opening-ceremony\/"},"modified":"2021-08-12T14:04:50","modified_gmt":"2021-08-12T14:04:50","slug":"wrangler-collaborates-on-new-value-collection-with-opening-ceremony","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/wrangler-collaborates-on-new-value-collection-with-opening-ceremony\/","title":{"rendered":"Wrangler collaborates on new \"Value\" collection with Opening Ceremony"},"content":{"rendered":"
US denim giants Wrangler has produced an exclusive collection for AW19,<\/strong> called \"Value\", in collaboration with Opening Ceremony.<\/p>\n <\/p>\n The design collaboration revives key styles which Wrangler piled high in US superstores<\/strong> during the 1990\u2019s, when Americans were buying cargo pants, wide-leg jeans and graphic tees. Oversize silhouettes dominate. Denim jackets are boxy, and jeans, dungarees and denim cargo pants are wide.<\/p>\n The \"Value\" name of the collection is inspired by the big-box stores where these styles were popular,<\/strong> and where people threw in a pair of jeans into their shopping baskets \u2013 along with their groceries.<\/p>\n It also references the values of Wrangler<\/strong> as a brand and its commitment to sustainability. The collection is made in limited quantities, using only organic cotton.<\/p>\n The collection will be available exclusively at Opening Ceremony stores and on openingceremony.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" […]<\/p>\n","protected":false},"author":39,"featured_media":135919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,6],"tags":[10193,10182,11472],"acf":[],"yoast_head":"\n