{"id":162311,"date":"2019-10-07T11:34:46","date_gmt":"2019-10-07T11:34:46","guid":{"rendered":"https:\/\/www.theindustry.fashion\/stance-opens-on-carnaby-street\/"},"modified":"2021-08-12T14:04:41","modified_gmt":"2021-08-12T14:04:41","slug":"stance-opens-on-carnaby-street","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/stance-opens-on-carnaby-street\/","title":{"rendered":"Stance opens on Carnaby Street"},"content":{"rendered":"

Innovative sock and apparel brand Stance has just opened a flagship shop at 45 Carnaby Street in London\u2019s West End.<\/strong><\/p>\n

<\/p>\n

The 800 sq ft space is showcasing its latest lifestyle and performance collections<\/strong> and brand collaborations, starting with the NFL, and will launch an exclusive Carnaby design in store.<\/p>\n

Founded in 2009, the brand will also continue to champion its \"Punks & Poets\", a group of iconic cultural influencers connected to Stance<\/strong> which includes artists, athletes, stylists and performers, who will host in store events.<\/p>\n

\"Stance\"<\/p>\n

Rich Philip, marketing director at Stance, said: \u201cWe have had some great success in the West End and Carnaby was the natural next step for u<\/strong>s, sitting alongside some of the most iconic brands and retailers in London.<\/p>\n

\u201cWe\u2019re planning on using the store to help us celebrate creativity with artist workshops, experiential events and \u2018Punk and Poet\u2019 signings.<\/strong> We will also showcase our latest collections of underwear and T-shirts, brand collaborations and some exciting Carnaby exclusives.\u201d<\/p>\n

Samantha Bain-Mollison, head of retail at landlords Shaftesbury, added: \u201cWe are excited that Stance has opened in Carnaby. The brand\u2019s creative and experimental style of retail fits perfectly<\/strong> in Carnaby and is a welcome addition to the\u00a0iconic street.\u201d<\/p>\n

Stance joins recent Carnaby openings, Danish flagship store Sams\u00f8e & Sams\u00f8e,\u00a0Ralph Lauren\u2019s RRL, R\u00c6BURN<\/strong> and upcoming openings Liars & Lovers and Timberland, both on Carnaby Street.<\/p>\n","protected":false},"excerpt":{"rendered":"

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