{"id":162310,"date":"2019-10-07T08:38:55","date_gmt":"2019-10-07T08:38:55","guid":{"rendered":"https:\/\/www.theindustry.fashion\/ss20-key-items-the-magnificent-seven-dresses\/"},"modified":"2021-08-12T14:04:41","modified_gmt":"2021-08-12T14:04:41","slug":"ss20-key-items-the-magnificent-seven-dresses","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/ss20-key-items-the-magnificent-seven-dresses\/","title":{"rendered":"SS20 Key Items: The Magnificent Seven\u2026 Dresses"},"content":{"rendered":"
And cut! That\u2019s it, Fashion Month is over. Nothing to do now apart from developing real-world collections that consumers will want to buy in large enough numbers to boost the bottom line. Easy.<\/p>\n
OK, maybe, it\u2019s not so simple as all that. So where do start? Let\u2019s look at dresses as these played a big part in the recent collections. Here\u2019s our top seven picks for the season.<\/p>\n
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Flying Trapeze<\/strong><\/p>\n The trapeze is the key dress shape for SS20, moving on from the popular looser silhouettes that proved such a hit in SS19. It flows directly from the shoulders, or occasionally from a line immediately below the bust, in the softest silk sheers for maximum fluidity, with sunray pleats added in to boost the effect. But find it in a crisper outline in taffeta, cotton, lam\u00e9, or even decorative effects like fringing. Lengths on the runway skirted the floor, which works for high summer, occasion and beach. But cut it shorter for everyday wear. (See main picture).<\/p>\n Tiers of Joy<\/strong><\/p>\n