{"id":162164,"date":"2019-09-09T10:10:43","date_gmt":"2019-09-09T10:10:43","guid":{"rendered":"https:\/\/www.theindustry.fashion\/levis-to-open-new-store-at-birminghams-bullring\/"},"modified":"2021-08-12T14:04:14","modified_gmt":"2021-08-12T14:04:14","slug":"levis-to-open-new-store-at-birminghams-bullring","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/levis-to-open-new-store-at-birminghams-bullring\/","title":{"rendered":"Levi\u2019s to open new store at Birmingham\u2019s Bullring"},"content":{"rendered":"
US denim originators Levi\u2019s is set to open a new 3,200 sq ft store at Bullring shopping centre<\/strong> in Birmingham this November.<\/p>\n <\/p>\n The new store, located adjacent to H&M, will stock all of Levi\u2019s iconic products, including the original 501 jeans and a full range of outerwear, sweaters and Tees for men and women. It will also offer a personalised alteration service at the instore Levi\u2019s Tailor Shop.<\/strong><\/p>\n Richard Hurren, VP Europe North at Levi\u2019s, said: \u201cBirmingham has a thriving fashion community as the second biggest city in the UK.<\/strong> With its iconic architecture, Bullring is a much-coveted retail destination and this new store opening offers fans of the brand the right product offering in a great location.\u201d<\/p>\n Iain Mitchell, UK commercial director at Bullring landlord Hammerson, added: \u201cLevi\u2019s is a unique brand that has been delivering iconic products for over 100 years. When it comes to clothing and fashion, across our portfolio we\u2019re targeting brands that offer something different,<\/strong> both in terms of the in-store experience and the products they sell, and Levi\u2019s delivers that.\u201d<\/p>\n Levi\u2019s will be joining other prominent international brands to have signed at Bullring in the last year, including Arket, Hugo Boss, and Morphe.<\/strong><\/p>\n The news of the new Levi\u2019s opening at Bullring comes hot off the heels of the launch\u00a0 of the Levi\u2019s regional flagship store on Grand Arcade at the St David\u2019s shopping centre, Cardiff.<\/p>\n","protected":false},"excerpt":{"rendered":" […]<\/p>\n","protected":false},"author":39,"featured_media":151255,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494],"tags":[],"acf":[],"yoast_head":"\n