{"id":161376,"date":"2019-04-29T15:54:43","date_gmt":"2019-04-29T15:54:43","guid":{"rendered":"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/"},"modified":"2021-08-12T13:56:11","modified_gmt":"2021-08-12T13:56:11","slug":"half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/","title":{"rendered":"Half of UK shoppers say sustainability is now a deal-breaker"},"content":{"rendered":"<p>New research from click and collect business Doddle has revealed that sustainability is the new loyalty, with half of UK consumers saying they will <strong>only support retailers with sustainable delivery options in future.<\/strong><\/p>\n<p><!--more-->With sustainability increasingly a hot topic, consumers\u2019 habits are changing and two-fifths of Brits don\u2019t think retailers do a good enough job of offering sustainable delivery options. However, in contrast, <strong>only 6% always collect their shopping instead of having it delivered.<\/strong><\/p>\n<p>As the focus on sustainability continues to impact every aspect of our lives, consumers are starting to see green options as the deal breaker in their spending. Over two-fifths (43%) say they are now more likely to shop with a rival retailer if they offer a greater range of sustainable delivery options.<\/p>\n<p>Tim Robinson, CEO of click and collect provider, Doddle, says:\u00a0\u201cAs shoppers continue to become more environmentally conscious, retailers need to mirror this in their offer. While convenience remains important for customers, it\u2019s <strong>not enough for sustainable delivery to be an add-on or after-thought anymore<\/strong>, in what is already a tough environment. It will set brands apart in their battle for customer loyalty.\u201d<\/p>\n<p>Changing attitudes could impact retailers\u2019 bottom lines if they don\u2019t give their customers green choices. Half (50%) only want to support retailers with a wide range of sustainable options in future and, for younger shoppers, a significant<strong> 56% would shop with a competitor who offered more sustainable options.<\/strong><\/p>\n<p>When it comes to going green, it seems that both age and gender are a factor. While older shoppers are more concerned about packaging and clothes waste, <strong>women are more likely than men to prioritise sustainability<\/strong> in their day to day life, with 73% of women recycling clothes and 43% choosing products with less packaging \u2013 compared to 47% and 31% of men respectively.<\/p>\n<p>Younger consumers (18-24 year olds) are adopting more environmentally friendly habits, with over half of them (53%) <strong>planning to use direct home delivery less in future<\/strong> \u2013 nearly double the number of 45 year-olds (29%).<\/p>\n<p>But all consumers are becoming more conscious of their impact, with<strong> 59% trying to \"trip chain\"<\/strong> \u2013 combining multiple tasks in a single journey \u2013 more than they used to. While 76% say it\u2019s to cut costs, over half (54%) say they are doing it to be more sustainable.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":132674,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494],"tags":[13808,13376,4039,13809],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Half of UK shoppers say sustainability is now a deal-breaker - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"New research from click and collect business Doddle has revealed that sustainability is the new loyalty, with half of UK consumers saying they will only\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Half of UK shoppers say sustainability is now a deal-breaker - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"New research from click and collect business Doddle has revealed that sustainability is the new loyalty, with half of UK consumers saying they will only\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-29T15:54:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-12T13:56:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/Doddle-signage-in-Debenhams.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tom Bottomley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Bottomley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\"},\"author\":{\"name\":\"Tom Bottomley\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8\"},\"headline\":\"Half of UK shoppers say sustainability is now a deal-breaker\",\"datePublished\":\"2019-04-29T15:54:43+00:00\",\"dateModified\":\"2021-08-12T13:56:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\"},\"wordCount\":381,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Click &amp; Collect\",\"Doddle\",\"Sustainability\",\"Tim Robinson\"],\"articleSection\":[\"News &amp; Insight\",\"Retail &amp; Etail\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/#respond\"]}],\"copyrightYear\":\"2019\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\",\"url\":\"https:\/\/www.theindustry.fashion\/half-of-uk-shoppers-say-sustainability-is-now-a-deal-breaker\/\",\"name\":\"Half of UK shoppers say sustainability is now a deal-breaker - 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