{"id":161177,"date":"2019-04-03T06:46:31","date_gmt":"2019-04-03T06:46:31","guid":{"rendered":"https:\/\/www.theindustry.fashion\/fortnum-mason-looks-east-to-hong-kong-for-first-store-outside-of-britain\/"},"modified":"2021-08-12T13:55:42","modified_gmt":"2021-08-12T13:55:42","slug":"fortnum-mason-looks-east-to-hong-kong-for-first-store-outside-of-britain","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/fortnum-mason-looks-east-to-hong-kong-for-first-store-outside-of-britain\/","title":{"rendered":"Fortnum &#038; Mason looks east to Hong Kong for first store outside of Britain"},"content":{"rendered":"<p>Fortnum &amp; Mason is to <strong>open its first store outside of Britain later this year<\/strong> when it sets up shop in Hong Kong, as the upmarket retailer looks to cash in on international demand for its wares.<\/p>\n<p><!--more-->The group plans to open <strong>a standalone store and restaurant<\/strong> in Hong Kong\u2019s Victoria Dockside redevelopment project.<\/p>\n<p>Fortnum said it was responding to strong demand for its products in Hong Kong, China and beyond.<\/p>\n<p>Chairman Kate Hobhouse added: \u201c<strong>Expansion in Asia is an important next step for us<\/strong>, as we extend our reach further across the world.<\/p>\n<p>\u201cWe have seen <strong>significant appetite for the Fortnum\u2019s brand and products in the regio<\/strong>n, with impressive year-on-year sales growth.<\/p>\n<p>\u201cWe are therefore incredibly proud to continue our record of investment and growth by expanding our business into new markets, <strong>and reinforcing our support for amazing producers and suppliers<\/strong> and creating new job opportunities.\u201d<\/p>\n<p>Opening in September, it represents the first time Fortnum will have a standalone store outside of Britain, although<strong> it has concessions in South Korea, Japan and Hong Kong.<\/strong><\/p>\n<p>Around 90 new jobs will be created in Hong Kong and the 312-year-old firm said the expansion represents <strong>a significant opportunity for Fortnum\u2019s British suppliers<\/strong>, who produce 86% of the retailer\u2019s products in the UK.<\/p>\n<p>Last year the department store booked <strong>a 12% increase in sales to \u00a3126m,<\/strong> while profits jumped 26% to \u00a39.6m.<\/p>\n<p>It marked the sixth successive year of double-digit sales growth for Fortnum\u2019s.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":133872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494],"tags":[14267,14268],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fortnum &amp; 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