{"id":160255,"date":"2018-07-25T21:45:21","date_gmt":"2018-07-25T21:45:21","guid":{"rendered":"https:\/\/www.theindustry.fashion\/shop-direct-reshapes-board-leading-to-departure-of-retail-director-jon-rudoe\/"},"modified":"2021-08-12T13:53:23","modified_gmt":"2021-08-12T13:53:23","slug":"shop-direct-reshapes-board-leading-to-departure-of-retail-director-jon-rudoe","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/shop-direct-reshapes-board-leading-to-departure-of-retail-director-jon-rudoe\/","title":{"rendered":"Shop Direct reshapes board leading to departure of retail director Jon Rudoe"},"content":{"rendered":"
Shop Direct, parent of Very.co.uk and Littlewoods, has reshaped its executive board under new CEO Henry Birch<\/strong> in a move that has led to the departure of\u00a0group retail, technology and data director Jon Rudoe.<\/p>\n The etail giant has brought together its\u00a0etail and product teams under one executive board member, Sam Perkins,<\/strong> who was formerly group product director and will lead the new combined function as group retail director.<\/p>\n Shop Direct is also in the process of recruiting a permanent chief technology officer to sit on the executive board. Until then, interim CIO, JM Domaingue, will report to Birch.<\/strong>\u00a0As a result of the changes Rudoe has decided to step down from his role.<\/p>\n \u201cReshaping our executive board in this way is a big and important change for Shop Direct and reflects how serious we are<\/strong> about building a truly customer-centric digital business in order to create a winning customer experience,\" said Birch, who joined the business from Rank Group earlier this year<\/a> to replace Alex Baldock who left to join Carphone Warehouse.<\/p>\n