{"id":159986,"date":"2018-04-26T15:33:25","date_gmt":"2018-04-26T15:33:25","guid":{"rendered":"https:\/\/www.theindustry.fashion\/smcp-gets-off-to-strong-start-in-2018-with-15-8-q1-sales-growth\/"},"modified":"2021-08-12T13:52:42","modified_gmt":"2021-08-12T13:52:42","slug":"smcp-gets-off-to-strong-start-in-2018-with-15-8-q1-sales-growth","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/smcp-gets-off-to-strong-start-in-2018-with-15-8-q1-sales-growth\/","title":{"rendered":"SMCP gets off to strong start in 2018 with 15.8% Q1 sales growth"},"content":{"rendered":"

SMCP Group, parent of French accessible luxury brands Sandro, Maje and Claudie Pierlot<\/strong>, has got off to a strong start in 2018 with sales up 15.8% to \u20ac252m in Q1.<\/p>\n

The business achieved double-digit growth across all of its brands with Sandro up 11.7%, Maje up 11.8% and Claudie Pierlot up 13.1%.<\/strong>\u00a0Its home market of France achieved growth of just 0.7% but EMEA was up 11.5%, the Americas up 12.9% and APAC up 42%.<\/p>\n

Chief executive Daniel Lalonde said he was \"very pleased\" with the performance \"including the outstanding performance in both Asia and the Americas,<\/strong> which demonstrates the relevance of our business model as well as the ever-growing desirability of our brands. [...] With this strong performance, we are on track to achieve our 2018 full-year guidance.\u201d<\/p>\n

The group, which is part of the Chinese conglomerate Shangdong Ruyi, said its stagnant performance in France was down to a market that was in decline and which was hit by adverse weather conditions and a drop in tourism.<\/strong><\/p>\n

Europe, as a whole, had fared much better, despite also being hit by adverse weather, while the US growth was put down to \"digital\u2019s acceleration and successful in-store activation\".\u00a0APAC too felt the positive impact of digital's acceleration<\/strong> and had also picked up some of the tourist spending that had migrated from Europe.<\/p>\n

The group continued with its retail expansion plan with 45 new points of sale opened for Sandro<\/strong> in the past 12 months, 37 for Maje and 15 for Claudie Pierlot, resulting in a net of 93 new openings.<\/p>\n","protected":false},"excerpt":{"rendered":"

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