{"id":159771,"date":"2018-02-16T12:44:00","date_gmt":"2018-02-16T12:44:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/mango-partners-with-vodafone-to-create-digital-fitting-rooms\/"},"modified":"2021-08-12T13:52:10","modified_gmt":"2021-08-12T13:52:10","slug":"mango-partners-with-vodafone-to-create-digital-fitting-rooms","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/mango-partners-with-vodafone-to-create-digital-fitting-rooms\/","title":{"rendered":"Mango partners with Vodafone to create digital fitting rooms"},"content":{"rendered":"
Global fashion retail chain Mango has teamed up with Vodafone to create digital fitting rooms which will be rolled out to its top stores worldwide.<\/strong><\/p>\n <\/p>\n The fitting rooms centre on a digital Internet of Things mirror<\/strong> which will enable shoppers to scan tags and contact shop floor staff. They will be able to use a digital watch to request additional sizes and colours and the mirror will also suggest complementary items.<\/p>\n Mango aims to extend the digital fitting rooms to all of its stores in a bid to blend the online and offline experiences. The mirror was designed by Mango and developed by Vodafone in partnership with\u00a0Jogotech<\/strong>.<\/p>\n Mango\u2019s Chief Client Officer Guillermo Corominas said: \u201cThis is a really exciting project for Mango.\u00a0 We see the future of retailing as a blend of the online and the offline.\u00a0 These new fitting rooms are another step in the digital transformation of our stores<\/strong> to create a whole new experience for our customers.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" […]<\/p>\n","protected":false},"author":11,"featured_media":131654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494,10497],"tags":[12737,34,35,19,12738],"acf":[],"yoast_head":"\n