{"id":158679,"date":"2016-12-19T16:35:52","date_gmt":"2016-12-19T16:35:52","guid":{"rendered":"https:\/\/www.theindustry.fashion\/coach-announces-selena-gomez-as-new-face-of-the-brand\/"},"modified":"2021-08-12T13:44:40","modified_gmt":"2021-08-12T13:44:40","slug":"coach-announces-selena-gomez-as-new-face-of-the-brand","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/coach-announces-selena-gomez-as-new-face-of-the-brand\/","title":{"rendered":"Coach announces Selena Gomez as new face of the brand"},"content":{"rendered":"
US luxury group Coach has named Selena Gomez as its new face in a wide-ranging collaboration<\/strong> that will first see the actress and singer front its Autumn\u00a017 campaign.<\/p>\n <\/p>\n Gomez will also work with the brand's British executive creative director Stuart Vevers on a \"special design project<\/strong>\"\u00a0and will partner with the Coach Foundation in its support of Step Up, a US\u00a0organization dedicated to the empowerment of teen girls from under-resourced communities.<\/p>\n Coach made the announcement as it wraps up its 75th anniversary year. As part of the celebrations, last week it unveiled its women's pre-Fall 17 and men's Fall 17 collections<\/a> at a special catwalk show in New York attended by a raft of high profile celebrities.<\/p>\n