{"id":158387,"date":"2016-09-13T11:24:43","date_gmt":"2016-09-13T11:24:43","guid":{"rendered":"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/"},"modified":"2021-08-12T13:44:03","modified_gmt":"2021-08-12T13:44:03","slug":"nyfw-proenza-schouler-ticking-trend-boxes-and-more","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/","title":{"rendered":"NYFW Proenza Schouler: Ticking trend boxes and more"},"content":{"rendered":"<p>Fashion weeks are all about trends, right? Well yes, for most of us. But for the labels concerned, they're actually about offering up <strong>a new vision of what a very specific set of customers<\/strong> who might want to buy-into that label will want to wear.<\/p>\n<p><!--more--><\/p>\n<p>It\u2019s why some labels happily tread their own path leaving those pesky trends for others. Not that this is the Proenza Schouler way. One of New York\u2019s premier labels is <strong>deft at satisfying both its own customers and a wider audience<\/strong> hungry for new seasonal ideas.<\/p>\n<p>And so it was late on Monday as design duo Jack McCollough and Lazaro Hernandez showed a particularly <strong>trans-seasonal vision<\/strong> that took in weatherproof coats (even including an intarsia mink) and knits, as well as spring jackets and more summery dresses.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-79100\" src=\"https:\/\/www.theindustry.fashion\/\/wp-content\/uploads\/Proenza-2-300x169.jpg\" alt=\"Proenza Schouler SS17 NYFW\" width=\"785\" height=\"442\" \/><\/p>\n<p>And what of those trends? Let\u2019s go through the NYFW checklist: <strong>Black and white<\/strong>. Tick. <strong>Twists, frills, asymmetry<\/strong>, pliss\u00e9, frills and cutouts. Tick. <strong>Power primaries<\/strong> (red, ginger, royal blue). Tick. <strong>Disrupted stripes<\/strong>. Tick. <strong>Body con<\/strong>. Tick. <strong>Oversized earrings<\/strong>. Tick. <strong>Flatforms<\/strong>. Tick.<\/p>\n<p>But dig deeper and this was no mere exercise in making sure the label has the trends to watch come next spring. Instead it was a continuation of a very distinct Proenza Schouler signature that ensures the label\u2019s looks will always stand out in a crowd.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-79101\" src=\"https:\/\/www.theindustry.fashion\/\/wp-content\/uploads\/Proenza-3-300x169.jpg\" alt=\"Proenza Schouler SS17 NYFW\" width=\"788\" height=\"444\" \/><\/p>\n<p>This time McCollough and Hernandez threw some surprising elements into the mix. Those asymmetric skirts with hi-lo hems were teamed with either <strong>layered streetwear tees<\/strong> or <strong>sharply tailored fitted jackets<\/strong>. The bodycon striped sweater dresses were far from the basics they could have been with their dense-but-open texture and fringed hems. And the knotting\/twisting, cutouts and crop tops were less about in-your-face sexy than can\u2019t-miss-it cool.<\/p>\n<p>All in all? A collection to covet\u2026 and of course to wear. But also to wait patiently for. Now, if only this label would do instant availability\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":146587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[9763,5,6,10481],"tags":[6176,9860,10029,10465,771,10577,10168],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NYFW Proenza Schouler: Ticking trend boxes and more - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Fashion weeks are all about trends, right? Well yes, for most of us. 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But for the labels concerned, they&#039;re actually about offering up a new vision of what\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-09-13T11:24:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-12T13:44:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/Proenza-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"562\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sandra Halliday\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sandra Halliday\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/\"},\"author\":{\"name\":\"Sandra Halliday\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/dbdfdeeed9c8cadfe0a142822677b7b0\"},\"headline\":\"NYFW Proenza Schouler: Ticking trend boxes and more\",\"datePublished\":\"2016-09-13T11:24:43+00:00\",\"dateModified\":\"2021-08-12T13:44:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/\"},\"wordCount\":326,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Catwalks\",\"New York Fashion Week\",\"NYFW\",\"Proenza Schouler\",\"Sandra Halliday\",\"SS17\",\"Trends\"],\"articleSection\":[\"Fashion\",\"Features\",\"News &amp; Insight\",\"Trends\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/#respond\"]}],\"copyrightYear\":\"2016\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/\",\"url\":\"https:\/\/www.theindustry.fashion\/nyfw-proenza-schouler-ticking-trend-boxes-and-more\/\",\"name\":\"NYFW Proenza Schouler: Ticking trend boxes and more - TheIndustry.fashion\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#website\"},\"datePublished\":\"2016-09-13T11:24:43+00:00\",\"dateModified\":\"2021-08-12T13:44:03+00:00\",\"description\":\"Fashion weeks are all about trends, right? 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