{"id":224323,"date":"2023-01-19T11:14:23","date_gmt":"2023-01-19T11:14:23","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?post_type=podcasts&p=224323"},"modified":"2023-01-19T11:14:23","modified_gmt":"2023-01-19T11:14:23","slug":"mark-heyes-guest-fashion-designer-freemans","status":"publish","type":"podcasts","link":"https:\/\/www.theindustry.fashion\/podcasts\/mark-heyes-guest-fashion-designer-freemans\/","title":{"rendered":"Mark Heyes, Guest Fashion Designer, Freemans"},"content":{"rendered":"

Best known for his fashion styling advice on ITV breakfast show \u2018Lorraine\u2019, Mark Heyes is a British fashion stylist and designer.<\/p>\n

Launching a partnership with online retailer Freemans, Heyes has created several collections aimed at the 40+ woman. It is the first collection Heyes has designed himself, based on years of styling TV celebrities and viewers alike.<\/p>\n

He talks to Tom Shearsmith, News Editor at TheIndustry.fashion, about the importance of understanding your target demographic and how his TV experience helped build a strong relationship with Freemans.<\/p>\n

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