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Wolf & Badger becomes first UK online marketplace to certify as B Corp

Tom Bottomley
18 May 2021

Multi-channel retailer Wolf & Badger has today announced that it is the first online marketplace in the UK to become certified as a B Corporation, joining a growing group of companies “reinventing business by pursuing purpose as well as profit.”

Wolf & Badger has been certified by B Lab, the not-for-profit set up behind the B Corp movement, having met rigorous social and environmental standards which signal a shift towards greater accountability and transparency in the sector.

Across womenswear, menswear, beauty, grooming, homeware, jewellery and accessories, Wolf & Badger has a strong community of over 1,000 designers on its platform, all united behind common goals and a clear responsibility to remain open and authentic to ensure changes are made within the retail industry.

Wolf and Badger

George Graham, CEO and Co-Founder of Wolf & Badger, said: “We are immensely proud to join such an incredible community of forward-looking business leaders who share our long-standing dedication to responsible business.

“The B Corp certification reflects our wider commitment to help promote a sustainable future for retail and to provide a fair and more conscious alternative for both customers and brands alike.”

Chris Turner, Executive Director of B Lab UK, added: “We are delighted to welcome Wolf & Badger to the B Corp community. This is a movement of companies who are committed to changing how business operates, who believe business really can be a force for good. We know that Wolf & Badger are going to be a fantastic addition to the community and will continue driving the conversation forward.”

Receiving B Corp status cements the tangible efforts that Wolf & Badger have made to reinforce its vision to make retail fair and to empower consumers to shop by their values. The retailer is now part of a community of over 3,800 businesses globally who are certified as B Corp.

Wolf & Badger operates through its award-winning online retail destination as well as its flagship stores in London and New York.

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