West End retailers set to see higher Christmas footfall and £2.5bn of sales

Oxford Street West End

West End retailers can expect Christmas sales to match the £2.5 billion made last year, despite heightened political and economic uncertainty, new research showed on Friday.

Total sales over the eight-week festive run-in are unlikely to be lower, as some chains had feared, than the same period in 2018. Companies are grappling with Brexit uncertainty affecting consumer confidence, and competition from online rivals.

Read the full article on the Evening Standard.