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Von Dutch reveals collaboration with Jake Paul ahead of Anthony Joshua fight

Tom Bottomley
20 November 2025

US streetwear brand Von Dutch has teamed up with YouTube influencer turned boxer Jake Paul and his ‘W’ bodycare brand on a capsule collection of apparel and caps.

Launching ‘pre-sale’ on 24 November and offering fans the chance to purchase signed pieces ahead of the main launch on 25 November, the collaboration comes as Jake Paul prepares for his multi-million dollar fight with British professional boxer - and two-time world heavyweight champion - Anthony Joshua, taking place in Miami on 19 December, which will be broadcast live on Netflix.

Von Dutch is best known for its trucker caps and tattoo art on T-shirts, made famous in the early 2000s by musicians and celebrities including Justin Timberlake, Britney Spears and Paris Hilton, and the ‘Von Dutch Loves x Jake Paul’ collaboration features four hats and four apparel pieces that mix Von Dutch’s signature West Coast attitude with Jake Paul’s “disruptive athletic style”.

Designed by Lindsey Falack, the creative lead behind Von Dutch Loves (the collaboration arm of the brand), the collection “captures the shared spirit of rebellion and confidence that defines both brands”, and includes an oversized T-shirt featuring the iconic Von Dutch oval logo along with W’s neon strike logo, a pinstriped ‘muscle’ tee, a varsity jacket and black and brown suede trucker caps.

Lindsey Falack said: “I designed the Jake Paul x Von Dutch Loves collection to bring Jake’s edge into Von Dutch’s world without losing either identity. The goal was to make it clean and wearable but still loud in its attitude.

“The brown suede hats tie back to classic Von Dutch materials, while the tees and varsity jacket stay minimal and modern. The neon yellow ‘W’ logo comes straight from Jake’s brand - it’s a punch of colour that’s a reminder to back yourself, bring your best and turn every moment into a win.

“The black muscle tee with pinstriping is a nod to both boxing aesthetics and street style - athletic, but not gym wear. Jake’s boldness and Von Dutch’s history of pushing boundaries naturally fit together. This collection reflects that intersection of heritage and hype, stripped down to the essentials.”

Jake Paul added: “Von Dutch always stood for being unapologetically yourself and that’s exactly what ‘W’ is about. This collab celebrates winning energy and personal expression. It’s fashion with purpose and gives you confidence to back yourself and bring that positivity to everything you do.”

The Von Dutch Loves x W collection will be available on the Von Dutch UK website, with UK shipping.

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