Visualsoft to tailor Master Debonair e-commerce platform

Master Debonair

Visualsoft, ecommerce platform and digital marketing business, has secured a two-year contract with men’s tailoring and accessories business Master Debonair.

The new deal will see Visualsoft manage both the digital marketing and e-commerce platform for the growing fashion business, allowing Master Debonair to benefit from Visualsoft’s all-in-one solution, which includes access to a suite of marketing services including SEO, pay-per-click, social media, email marketing, videography and conversion rate optimisation.

Eve Whitaker, creative director at Master Debonair, said: “We chose to partner with Visualsoft as they have lots of experience in fashion e-commerce. Their understanding of our business and the challenges we face was first-class, and we hope to take our business to the next level with this partnership.

“Visualsoft’s proactive platform and marketing strategy means that we will be well equipped to face the final quarter of the year and its key sales events, which is an important sales period for us, and a large driver of our annual revenue.”

Martin Walker, sales director at Visualsoft, added: “Visualsoft has a plethora of experience in the fashion industry and we are excited to be able to help Master Debonair reach its full potential, and develop what is already a successful North East company even further.”

Visualsoft was established in 1998 and the company works with over 1,000 clients to provide a bespoke e-commerce solution, helping to grow businesses online by effective implementation of digital marketing.

Master Debonair, which has its flagship shop and showroom in East Boldon, Tyne and Wear, recently announced the opening of a 1,000 sq ft store in Chesterfield, Derbyshire and says it has plans to to open further stores in the coming months.