Uniqlo unveils first collaboration with Marni
Uniqlo has unveiled its debut collaboration with Italian luxury fashion brand Marni, featuring 70s florals, soft checkered prints and bold stripes.
The collaboration taps into Uniqlo's Lifewear line, with Marni's Creative Director Francesco Risso adding gingham prints, diagonal pleating and tailoring to the collection of menswear and womenswear.
In contrast to monochromes and patterns, the added twist provided by relaxed silhouettes and bold balloon volume is synonymous with Marni's pop-style and playful spirit.
Launching on 19 May, highlights in the womenswear line include the volume-enhancing balloon skirt and a matching sleeveless blouse while the menswear line includes a tailored jacket and pants as well as Uniqlo's BLOCKTECH parka coat in a cocoon silhouette.
Completing the range is a selection of pyjamas and socks for all genders and ages.
Yukihiro Katsuta, Fast Retailing Group Senior Executive Officer and Head of R&D for Uniqlo, said: "We are proud of how this collaboration with Marni has produced a collection for a new era and a new season that allows everyone to experience the joy of wearing clothes. The Uniqlo philosophy of clothing that is simple, high quality, functional, and ingenious in detail, imbued with Marni's creative vitality, has produced bold and innovative LifeWear. I am extremely pleased that we are able to offer this essential LifeWear collection that accentuates individual character and feelings in a positive way."
Francesco Risso, Creative Director at Marni, added: "I’ve been hugely excited about this collaboration since the start. Throughout the whole process we have always championed Uniqlo’s ethos and the integrity that lies behind the brand’s vision, giving our interpretation of Uniqlo’s LifeWear through a slightly out-of-the- box proposition that combines impeccably crafted clothes with Marni's offbeat and life-embracing spirit. I really hope that wearers feel good, that they feel themselves, that they feel free."