Tracey Emin designs LFW Men's 5th anniversary logo
Iconic British artist Tracey Emin has designed a logo to mark the fifth anniversary edition of London Fashion Week Men's, which takes place from 9-12 June.
Emin, who is a member of the British Fashion Council's menswear committee, has lent her neon signature style to the logo, which will also be featured as a custom neon installation in the event’s central hub at The Store Studios, 180 Strand.
"I am a big fan of men's fashion week - it's something the UK should be really proud of. I feel very at ease in the world of men's fashion and I was very happy to have some real input this year," Emin said.
London Fashion Week's Men's (LFWM) began as a standalone event (then known as London Collections Men) in June 2012. Since then 200 different brands have been part of more than 750 shows, presentations and events, while 230 brands have shown as part of the Designer Showrooms, the curated menswear exhibition which sits at the heart of LFWM’s central hub.
Chair of the event and editor of British GQ Dylan Jones said it was "more than a fitting tribute that one of Britain's greatest artists has given her stamp of approval by designing our new logo. God bless Tracey Emin and God bless London Fashion Week Men's".
The Industry is staging a panel debate on the final day of LFWM on the subject of how technology has impacted the men's market. Panelists include Mr Porter managing director Toby Bateman, Thread head of business development Terry Betts and designer Oliver Spencer. Find out more here.