TOMS launches second collaboration with KROST
Footwear brand TOMS has announced its second collaboration with NYC mission-led brand KROST.
KROST's mission is to increase awareness surrounding different societal issues through the product they create and the non-profit partnerships they form. They believe that real and tangible change is created when people stand together and support one another.
Both TOMS and KROST share similar values in community and giving back. TOMS' Chief Strategy & Impact Officer and Chief Marketing & Digital Officer recently spoke about the giving model on the In Conversation podcast.
This second limited-edition collection fuses classic TOMS designs with KROST’s monochromatic style. Available footwear options include its best-selling styles like the Ezra, Mallow Mule, and Alp, as well as apparel and accessories. The styles are available in both women's and men's sizes for a unisex look.
The collaboration will also help support organisations like Peace First - who support young people around the world to lead social change in their communities by providing digital tools, community support, and start-up funding.
“Young people are our future, and it’s vital that organisations like Peace First help connect
us with one another so that we can work in community and solidarity with one another,” says Priya Chatwani, a Peace First grantee, whose project LA Helping Hands was supported by the nonprofit organisation.
The latest TOMS x KROST collection is priced between £13-£80.