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THG Fulfil partners with Zedify to offer zero-emission delivery service

Sophie Smith
10 December 2024

THG Fulfil has announced a strategic partnership with Zedify to leverage its zero-emission delivery network for a portion of deliveries in major cities across the UK.

The new partnership aligns with THG Fulfil's commitment to sustainability and its ongoing mission to provide clients with "best-in-class" fulfilment solutions.

As part of this, THG Fulfil’s customers will be able to opt for Zedify’s sustainable delivery option at the checkout.

Tom Killeen, Chief Operating Officer at THG Ingenuity, said: "Everything we have built within THG Fulfil has been with one obsession in mind – the end consumer. As the e-commerce landscape continues to evolve, consumer demand for eco-conscious operations increases.

"Partnering with Zedify enables us to deliver against our own sustainability goals, as well as allows us to provide our customers and their end consumers with delivery options that align with their environmental values."

Founded in 2018, Zedify works with brands and retailers, parcel carriers and independent businesses to provide "market-leading sustainability in last mile deliveries".

Its cargo bike-first service promises a faster and more eco-friendly alternative to traditional delivery methods, particularly within urban areas, with over 80% lower carbon emissions even when compared to an electric van.

Rob King, CEO at Zedify, said: "We are thrilled to partner with THG Fulfil, truly an industry innovator. This collaboration will enable us to significantly expand our reach and further our mission of providing sustainable and efficient delivery solutions across the UK.

"Together, we look forward to creating an innovative delivery experience for THG Fulfil’s ecommerce customers; one that dramatically reduces the impact of last mile delivery whilst delighting consumers at the doorstep."

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