Kylie Cosmetics is an American cosmetics and skincare company founded by Keeping Up With The Kardashians star Kylie Jenner. The company first began selling liquid lipsticks and lip liners in November 2015.
The brand has come under heavy criticism since its launch, such as selling 16 makeup brushes, priced at $360. In March 2019, Forbes valued Kylie Cosmetics at $900 million - however subsequently reported that the brand had overvalued itself.
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