The Edit LDN boutique opens at London’s iconic Harrods department store

Limited edition trainers and high-end streetwear store The Edit LDN has partnered with London department store Harrods to launch its first retail boutique.

Found in the menswear hall on Harrods' second floor, shoppers will be able to see and buy the latest limited-edition trainers from Yeezy, Jordan, Off-White and collaborations through to Supreme in the premium trainers reseller's 2,000 sq ft space.

The partnership will offer greater choice and accessibility for Harrods shoppers as demand for limited edition trainers continue to soar.

Moses Rashid, founder and CEO of The Edit LDN, said: "In 18 months, we have expanded our community of buyers from avid sneaker fans to TV and film celebrities as well as professional footballers and royal families around the world. Opening in Harrods is a logical next step as we bring our unique proposition to their customer base.

"This is a marketplace worth $6 billion a year globally and will grow to $30 billion by 2030. The demand for sneakers is growing every day and we are at the heart of servicing this trend."

Already popular with royalty, celebrities and footballers, The Edit LDN is the leading online destination that sells the hottest and hardest to get trainers and streetwear from brands, connecting premium trainers and high end streetwear resellers with a wide community of fashionistas, collectors and investors.

Simon Longland, Head of Menswear at Harrods, commented: “Over the past three years, menswear at Harrods has undertaken a huge transformation, that has been visible through our brand curation as well as the physical shop floor. Our goal has been to transform the menswear experience at Harrods and embrace the most important and desirable trends on the market, and the launch of The Edit LDN continues that strategy."