Sweaty Betty launches Click & Collect with John Lewis

Sweaty Betty is to partner with Waitrose, the John Lewis Partnership-owned supermarket, to allow shoppers to Click & Collect their online orders from local stores.

As part of the deal, online purchases from the premium British sports and athleisure brand will be available for collection from 297 Waitrose stores in the UK.

John Lewis & Partners has also announced the extension of its own Click & Collect service to all Waitrose shops in the Channel Islands, bringing the total number of locations where customers can pick up their John Lewis purchases to nearly 900.

Andrew Murphy, Executive Director of Operations at John Lewis & Partners, said: “We’re always looking for ways in which we can make customers’ shopping experience easier and more convenient, however and whenever they want to shop with us.

"An increasingly important part of this involves adding more locations through which customers can collect their purchases – whether that’s our own shops or in areas where we have little or no physical presence – by partnering with others.”

“Our online trade continues to be exceptionally strong and – in the run up to Christmas especially – it’s increasingly important that customers know they can take delivery of their John Lewis purchases quickly, locally and at low or no cost.

"We’re also pleased to be able to offer the same convenient service in a number of our own shops to customers purchasing with Sweaty Betty, allowing us to drive more people into our shops in the lead up to Christmas.”

Last month, John Lewis launched a 3D tour of its newly opened London Oxford Street Christmas Shop, which customers can digitally walk through and shop online.