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Source Fashion set for largest-ever edition next week with 305 exhibitors

TheIndustry.fashion
03 July 2026

Source Fashion opens at Excel London next week for its largest edition to date, with a sold-out floor plan and 305 exhibitors representing 19 countries and regions.

The 7-9 July show has drawn registrations from buyers across luxury, premium and mass-market retail, including Burberry, John Lewis, M&S, NEXT, Ralph Lauren, Reiss, Tesco F&F, TJX and Zalando.

Non-retail buying organisations such as British Airways, Marriott, West Ham United and Alpine Racing are also registered.

The July edition introduces several new manufacturing markets to the show floor. A first Vietnamese Pavilion joins new representation from Mauritius, Indonesia, Jordan and Egypt, as buyers look to build more diverse supplier networks.

Highlights include premium knitwear manufacturers from Mauritius and the introduction of female-led manufacturing businesses from Egypt through a partnership with the UN Women's programme. The additions expand Source Fashion's coverage across Southeast Asia and the Middle East.

Source Fashion is also expanding its domestic manufacturing presence through its largest-ever British Pavilion, which will showcase 32 UK manufacturers including Apparel Tasker, Fashion Enter, Courtney and Co., Deekay Knit, Knitster, Natural Fibre Company and WovenTex LTD.

The pavilion reflects buyer demand for more localised, transparent sourcing options. UK manufacturers are expected to form the second-largest country presence at the show after China, with between 40 and 45 British manufacturers and businesses exhibiting in total.

Suzanne Ellingham, Event Director of Source Fashion, said: "Buyers are looking for more than new suppliers; they're looking for trusted partners, greater flexibility and the confidence to build supply chains that are resilient, responsible and commercially sustainable for the long term."

Ellingham said the move to Excel London reflects the show's growing scale. "From our largest-ever international exhibitor line-up and expanded British Pavilion to new sourcing destinations and a content programme focused on practical solutions, this July's edition has been designed to give buyers access to the ideas, expertise and partnerships that will shape the future of global fashion sourcing," she added.

Elsewhere, the show's Source Debates stage and catwalk will feature speakers including Jordan Razavi, CEO of OMNES, Jasmin Malik Chua, Editor-in-Chief of Sourcing Journal, and Marguerite Le Rolland of Euromonitor International. Sessions will cover AI, nearshoring, supply chain resilience, regulation and British manufacturing.

Live features include the return of Fashion Deconstructed, with demonstrations focused on craftsmanship, repair and material innovation, while charity Neuthread will headline the Source Catwalk with collections made from textile waste.

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