Source Fashion launches app 'to increase engagement between exhibitors and visitors'
Source Fashion, the destination for responsible sourcing and fashion innovation – running from 8-10 July at The Grand Hall, Olympia London – has launched a new event app.
Powered by Grip, it has been created to increase engagement and connection between Source Fashion exhibitors and visitors, transforming how attendees experience the show on-site and throughout the year.
Suzanne Ellingham, Event Director of Source Fashion, said: "Whether you're sourcing sustainable partners, discovering new collections, or building your business network, the Source Fashion app is designed to empower our visitors to get the most out of their experience.
"We’re excited to offer a tool that not only enhances the show but also supports our community’s goals."
The Source Fashion app will act as a smart companion "before, during, and after the event".
Key features include:
- Customisable Schedules: Visitors can browse the full agenda and curate personalised itineraries tailored to their business goals and interests.
- Smart Networking: AI-powered matchmaking connects visitors and exhibitors. Users can schedule meetings and build networks.
- Exhibitor & Product Discovery: Search tools allow users to explore a wide array of brands, suppliers and product categories - helping them to source more efficiently.
- Seamless Navigation: Interactive maps and clear directions to exhibitors, stages, and feature areas.
- Real-Time Updates: Instant notifications, event highlights, and session reminders ensure visitors make the most of their time at Source Fashion.
- Post-Event Productivity: Users can save contacts, jot down notes, and keep track of products and suppliers to follow up with after the show.
The Source Fashion app is now available to download on both iOS and Android platforms. Visitors are encouraged to download ahead of the event to begin planning their visit, exploring exhibitors and connecting with industry professionals.
