SockShop hits £30,000 in LGBT Foundation donations with sales of ‘Pride’ socks
With ‘Pride Month’ set to return in June, SockShop has revealed it has raised £30,000 for the LGBT Foundation since it first launched its Pride socks in 2018, with 20% from every pair sold going to the initiative.
Featuring the classic Pride rainbow across crew, knee-high and trainer sock styles, alongside designs inspired by the Progress Pride flag, the collection “champions visibility, inclusivity and solidarity”, with prices ranging from £3.99 to £5.99.
A SockShop spokesperson said: “Socks may be a small part of your outfit, but they can make a big impact. They can change your whole look and even start a conversation.
“As rainbow colours fill the streets this summer, this collection is our way of showing support for the LGBTQ+ community and we’re incredibly proud to continue giving back through our partnership with LGBT Foundation.”
Sarah Miguel, Director of Fundraising and Marketing at LGBT Foundation, added: “We are immensely proud of our continued partnership with SockShop and we want to say a huge thank you for reaching the incredible milestone of £30,000 raised.
“At a time when LGBTQ+ rights are increasingly under threat, it means so much to have partners like SockShop and their customers continue to stand alongside us. Their support not only makes our life-saving work possible, it also sends a powerful message of solidarity and hope to LGBTQ+ communities.”
Funds raised through the partnership have directly supported LGBT Foundation’s services, including providing more than 450 hours of talking therapy support, answering over 1,300 crisis helpline calls and delivering more than 2,500 rapid HIV tests.
SockShop was founded in 1983 by husband-and-wife team Richard P. Ross and Sophie Mirman, who were previously both retail directors at Tie Rack.
In 2006, following administration, it was bought by Osan Ltd - a subsidiary of Ruia Group. It is now primarily an online retailer, though it does still have stores in the Manchester Arndale and The Lowry Outlet at Salford Quays in Greater Manchester.
