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Sarah Ashcroft’s SLA The Label introduces opulent bridal collection

Chloe Burney
26 May 2023

The viral partywear brand SLA The Label, founded by the British style influencer Sarah Ashcroft, is set to launch a bridal collection decked in its signature sparkles.

SLA The Label is set to launch its first-ever Bridal collection on 29 May 2023. Each piece doubles as a  wardrobe staple that can be worn beyond the wedding day.

Sarah Ashcroft, the Founder of SLA The Label, is one of the UK’s most successful influencers with 1.2 million Instagram followers. Drawing on her own design knowledge and her wealth of experience working with some of the top UK fashion brands, Sarah launched the brand in 2019.

Known for designing instant ‘sell-out’ collections, which often feature high-octane sparkle and glamour, SLA Bridal takes inspiration from some of the brand’s own bestsellers.

As expected, the new collection features "high-shine fabrics, diamante embellishments, silhouette dresses, and eye-popping glitter tailoring".

Reimagining some of SLA’s best-selling looks in white, the collection sees SLA’s sell-out Gigi dress now available in a more modest midi length and shimmering rhinestone embellishments. Last season’s sell-out Thea blazer has also undergone a white makeover, complete with embellished cuffs.

For boundary-pushing brides, the brand created an oversized suit, which provides power shoulder tailoring in opulent glitter fabric, adding a dose of empowerment to any bridal look.

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