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SAPPHIRES MODEL MANAGEMENT LOOK TO EXPAND IN 2012

The Industry London
18 January 2012

Industry members, Neely Reyes and Iain Warren, co-director of Sapphires Model Management have announced plans to expand their award-winning model agency thanks to private equity investment.

Since starting up in 2005, a small loan of £3,000 generated rapid growth seeing the company move from the Midlands to London in May 2011. Less than a year on and they have relocated to the prestigious South Molton Street – only a few steps from Bond Street tube station. To add to this, they are taking on two more members of booking staff and developing a brand new website set to launch in February. We catch up with co-founder Neely Reyes to find out what the money means to their business, both now and in the future.

Iain and Neely with new staff Florian and Russell

How did Sapphires secure the funding?

Through a private deal.

How will this space help grow the business?

We now have our own photo studio and casting room. We can build models’ portfolios and work with photographers in-house. In addition, clients are welcome to make use of the space to hold their castings.

Where do you want to see Sapphires in 5 years?

We are very proud of what we have achieved to date. Sapphires Model Management has grown organically up until now and this investment will help to really push the brand to get the recognition it deserves over the coming months and years. We founded this agency just over 5 years ago and we sometimes forget how much we’ve achieved in that space of time...the sky really is the limit for the next five!

What Industry members have you worked with?

We have worked with a few members, such as Courtney Blackman, Martyn Roberts, John Wolford, Daisy de Villeneuve and Lauretta Roberts. We have made some great contacts through the group and hope to work with new members such as Nina Patel in the near future.

Get in touch with Neely and Iain via The Industry Directory.

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