RTKFT Studios and Nike teases metaverse expansion with NFT
Nike has launched its first NFT (non-fungible token) alongside newly acquired virtual collectibles studio, RTFKT, in its latest venture into the metaverse.
The "MNLTH" series, currently sold on NFT marketplace, OpenSea, comes in a dark metallic finish featuring geometric patterns with glowing Nike and RTFKT logos etched on the exterior. Whilst the contents of the boxes remained unknown, the virtual studio has encouraged collectors to like its announcement post for further information.
— RTFKT Studios (@RTFKTstudios) February 7, 2022
The latest drop marks the first official co-branded product release by Nike and RTFKT Studios since its acquisition in December last year.
RTFKT’s Clone X by Takashi Murakami is among one of the top traded NFT collections in the world with a total transaction volume of 114,600 ETH (approximately £260 million) currently.