Rental platform Rotaro launches "most inclusive" collaboration with Rixo
Rental platform Rotaro has announced its "most inclusive collaboration yet" as it relaunches Rixo summer dresses in sizes six to 20.
The vintage-inspired fashion brand Rixo first announces its six-month exclusive partnership with fashion rental service Rotaro in November 2021. Rental prices for the collections, which include styles such as the Rhae, Florence and Lolita, a time period of four days start at £22.
In a recent podcast with TheIndustry.fashion, Rotaro co-founders Georgie Hyatt and Brooke Andrews explained how they believe Rotaro's business model, which focuses on working directly with brands and is focused on data, sets it apart from other rental businesses on the market.
Georgie Hyatt, CEO & Co Founder of Rotaro said of the parternship with Rixo: “We are thrilled to be renewing our exclusive partnership with Rixo and bringing a range of new and iconic styles to our community in time for Summer. At Rotaro, we are committed to breaking the mould and encouraging our customers to express themselves through fashion whilst being mindful of the environmental impact this has.
"With Rixo, we are now able to offer our community exciting new styles, in our most size-inclusive launch to date, with sizes ranging from 6-20. A pioneer in British fashion, Rixo’s pieces offer an instant mood booster, and together we have curated a fresh edit for our community to rent all summer long."