Quiz Clothing continues UK retail expansion as it returns to Aberdeen and Telford

Scotland-based womenswear retailer Quiz Clothing has returned to Aberdeen and Telford with new stores, as its UK retail expansion continues.

Having closed its previous store in Aberdeen in August 2025, the new location is at the Bon Accord Shopping Centre, while the Telford store is in the same unit that Quiz Clothing vacated in February 2025 due to positive renegotiations with the Telford Centre landlords.

Each new store features approximately 2,000 sq ft of trading space and follows the “design blueprint” of Quiz’s relocated store at Braehead in Glasgow, which opened in September.

It’s a more sophisticated store concept, with a softer design framed by white and gold fittings. There’s also in-store screens for video-led campaign content.

Both stores are now showcasing Quiz Clothing’s partywear, coordinated separates, contemporary tailoring and day-to-evening dresses in extended sizing options.

Sheraz Ramzan, CEO of Quiz Clothing, said: “We are delighted to build on our strategy of 2025 retail openings with our latest launches in Aberdeen and Telford.

“Reopening so quickly in both cities at peak trading time is ideal for our loyal customers and we welcome them back to an elevated in-store experience.”

Last month, Quiz Clothing announced it was aiming to open up to 10 new stores over the next year, as its bounce back continues following a major restructure in February 2025 – designed to sharpen the business’s offer and make it more agile.

The company is looking at regions across the UK, with a focus on London and the south of England.
Quiz also recently reported a 6% rise in like-for-like sales for the six weeks ending 12 November, fuelled by the launch of its largest partywear collection to date and signalling a strong start to the all important Christmas trading period.

The 250-piece womenswear collection, which dropped at the end of October, has driven a surge in demand across dresses, footwear and accessories as consumers begin planning festive dressing earlier than in previous years.

Quiz Clothing currently operates from 42 stores in the UK and through a network of UK and international franchise and online partners.