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Primark hires Alice Macandrew as Corporate Affairs Director

Tom Shearsmith
20 January 2021

Primark has announced the appointment of Alice Macandrew to the newly created role of Company Affairs Director, effective immediately.

As Head of International Corporate Affairs, Macandrew will lead and help others to support the protection and strengthening of the Primark reputation, including the execution of strategic, commercial and operational plans in-market.

Macandrew is a highly experienced corporate affairs leader, having previously worked as Group Director for Corporate Affairs and Communications for Thomas Cook from 2015 to 2019, and Group Director for Corporate Communications at Sky.

She has spent the last year working for Elisabeth Murdoch, leading on communications and strategy for independent studio Sister, and charitable art organisation Freelands Foundation.

Primark CEO Paul Marchant said: “As we look towards the future and our continued international growth ambition, building trust and relationships with all of our stakeholders and customers has never been so important. I am delighted to welcome Alice to Primark and am confident that her leadership, experience and insight will be pivotal to placing Corporate Affairs at the heart of our business.”

Alice Macandrew added: “The upheavals of the past year have shown just how much customers love the Primark brand. I’m thrilled to be joining Paul and the team to work with our valued suppliers, employees and partners to bring more customers more amazing fashion at the prices they love on high streets around the world.”

Last week, Primark owner Associated British Foods warned of a hit from lost retail sales of more than £1bn if Coronavirus lockdowns force its stores to stay closed until the end of February.

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