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Jason Kirk, Co-founder & CEO, Kirk & Kirk

| 27 July 2022

In this episode of the In Conversation podcast in partnership with Klarna for Business, Contributing Editor Eric Musgrave talks to Jason Kirk, Co-founder & CEO of eyewear business Kirk & Kirk.

Jason created Kirk & Kirk to present fashionable individuals with the opportunity to find unbranded, bold and elegant eyewear to suit their specific style. Jason grew up surrounded by optics. He runs the business side of Kirk & Kirk and regularly visits their factory in France for in-person quality checks.

His wife Karen, also a Co-Founder, studied design in London, and was working for Saatchi & Saatchi when she turned to optics.

Motivated by their family legacy, Kirk & Kirk was an immediate success, with their frames now sold across the globe and are ever-present on the red carpet on celebrities such as Robert Downey Jr. Their designs have also won awards and plaudits across the eyewear industry and the press.

Jason talks to Eric about his early career, his motivations and family history, the science behind eyewear production, how he navigated the business to launch in 30 countries, and why trend-led fashionable individuals, such as Eric, choose to wear the brand.

Our Podcast series "In Conversation" brings you inspiring stories, retail insights and conversation from fashion's most influential business leaders. You can also listen to our podcast series via Apple, Spotify and Amazon Podcasts. 

In proud partnership with

Klarna for Business

About Klarna for Businesss

Offer Klarna's payment products, including Pay Now, Pay in 3, Pay in 30 days, and Financing to give your customers the ultimate flexibility and keep them coming back for more. Once you become a Klarna for Business partner, they’ll continually drive new customers to you from our app, website, and other channels. For businesses of all sizes.

Klarna for Business create omnichannel marketing plans that put your brand in front of Klarna's highly engaged customers. Their retail partners see up to 40% of Klarna shoppers are new to their brand.

Klarna for Business gives your customers a seamless, intuitive, and enabling shopping experience. With modern technology that helps you deliver one-click purchases and the flexibility shoppers want. It’s shopping the way it should be: upfront, transparent and fun.

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