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PODCAST: Lulu Guinness CEO, Sandra Mertens-Lustig

TheIndustry.fashion
21 August 2020

Welcome to the latest episode of our Podcast series "In Conversation" where we bring you inspiring stories, retail insights and conversation from fashion's most influential business leaders. 

In this week's episode of our "In Conversation" podcast, Antony Hawman, Co-founder of TheIndustry.fashion speaks with Sandra Mertens-Lustig, CEO of Lulu Guinness. 

Sandra's CV reads like a roll call of fashion super brands. After positions at global brands including Ralph Lauren, DVF, Kenzo and Agent Provocateur, she's now taking the reins at British affordable-luxury brand Lulu Guinness.

Sandra tells us about her time at Agent Provocateur and how she took the business out of administration and the lessons she learned from that experience.

She also gives us her view on the post-covid fashion consumer and the plans she's putting in place to bring Lulu Guinness to a new audience whilst maintaining the loyal customer base they cherish.

 

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