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PODCAST: Cucumber Clothing Founders, Eileen Willett & Nancy Zeffman
21 June 2021

Welcome to the latest episode of our Podcast series "In Conversation" where we bring you inspiring stories, retail insights and conversation from fashion's most influential business leaders. 


Friends who met at the school gates almost 20 years ago, Eileen Willett and Nancy Zeffman are the founders of “cool” brand Cucumber Clothing.

In the past six years, the duo have created simple, multifunctional designs that slip easily into every woman’s wardrobe.

The brands' clothes are made ethically, locally and sustainably.  It operates with a “five mile radius” rule,  using minimal packaging and focuses on British manufacturing.

The duo tell Tom Shearsmith, news and features writer at, about their brands journey, who handles the finances and who is the creative brain, their continuous push for further sustainability, and the impact of COVID-19.



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