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Perfect Corp launches new NFT solutions with AR virtual try-on capabilities

Sophie Smith
10 March 2022

AI and AR tech solutions provider Perfect Corp has launched a virtual try-on NFT collection, allowing consumers to virtually interact with digital assets.

Perfect Corp's new NFT solutions are designed to provide a "simple and accessible" platform for brands to cater to the rising demand for wearable NFTs.

The innovation uses augmented reality technology to create the NFTs. The technology allows beauty and fashion brands to deliver a 360° virtual try-on NFT experience to their customers through their own digital channels such as a website or apps.

Consumers will be able to try assets across multiple beauty and fashion categories, including makeup, watches, jewellery, glasses and nail art.

Alice Chang, Founder and CEO of Perfect Corp, said: “As the retail world embraces the metaverse, AR technology will be essential to create personalised and immersive experiences. Perfect Corp.’s new NFT business solutions will allow brands to enter the NFT space while enhancing their customer experience with AR virtual try-on technology. Moreover, it will present beauty and fashion brands with new revenue stream opportunities, while providing customers with an interactive and personalised element that has not been possible in the NFT space until now.”

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