H&M Group’s & Other Stories is planning to open three new stores across the UK this autumn taking its total store count here to nine.
The brand plans to open in East London, at Old Spitalfields Market, at Cabot Circus in Bristol and at Liverpool ONE where its stablemate brands COS and Arket are already established.
& Other Stories already has stores across central London, in Westfield Stratford, Kingston upon Thames, Manchester, Oxford and Leeds.
Its new Spitalfields store at 109 Commercial Street will be arranged across three floors covering 6,415 sq ft and will sell womenswear, accessories, beauty products and footwear. “We’re very happy to grow our London presence further into the buzzing east London areas,” said managing director Sanna Lindberg.
The Liverpool ONE store will be based on the upper level of South John Street in a unit formerly occupied by Lakeland and Oasis. While the Cabot Circus store will cover 12,682 sq ft and will be on the ground floor.