Follow us


OMEGA Showroom opens in St David's Cardiff

Camilla Rydzek
20 May 2022

Laings has opened a 838 sq ft mono-brand Omega showroom in St David’s Cardiff. The Omega showroom is Laings first mono-brand showroom and also the first dedicated store for Omega in Wales.

It is located on Hayes Arcade, the emerging luxury watch and jewellery quarter at St David’s and will feature Omega’s Constellation, Seamaster, Speedmaster, and De Ville collections.

The showroom features unique design including plush red carpets and low hanging lighting, with signature gold accents, while the showroom will be filled with the brand's bespoke fragrance.

Laings opened its own boutique in 2021 following a £3 million investment and expansion, also on Hayes Arcade.

Pablo Sueiras, Head of Retail Channels for Landsec, said: “As an already established operator at St David’s, we’re delighted to see Laings add to their significantly revitalised boutique and launch a mono-brand Omega showroom, reinforcing Hayes Arcade as a key location for luxury brands. Our guests have shown a clear demand for jewellery and watches, a sector now even stronger with the addition of Omega, as one of the most recognised brands in the world.”

Stuart McDowell, Managing Director of Laings, commented: “We’re thrilled to see our first mono-brand showroom open its doors in St David’s, cementing our commitment to Cardiff as a city. The opening of this showroom bolsters our longstanding relationship with Omega and allows us the opportunity to share our passion and knowledge about the pioneering technology, history and collections of one of the world’s most respected watch brands.”

Free NewsletterVISIT