Tech & Media

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Instagram launches Checkout to allow users to by directly from the...

Instagram has unveiled the new Checkout feature today which allows customers to buy items without leaving the app. When a customer taps to

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In the Know: FavourUp’s Fash-Tech Ethical Influencer Marketing

Following the furore over the Fyre Festival and its subsequent documentary influencer marketing has come under the spotlight. Hoping to put a more sustainable

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Inspiration: Oasis Lovely Does It campaign

Womenswear chain Oasis has assembled a line-up of strong, inspirational women to front its new Lovely Does It campaign, which has been launched

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Laybuy launches its buy now, pay later service in the UK...

New Zealand’s buy now, pay later service Laybuy has launched in the UK in partnership with footwear and sportswear retailer Footasylum. The service

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Online Retail

UK online shoppers now buying more from smartphones than any other...

Over 40% of online sales were made through smartphones in Q4 of 2018/19, according to new quarterly data from the IMRG Capgemini e-Retail

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Inspiration: Agent Provocateur unveils Pump It Up campaign

Luxury lingerie brand Agent Provocateur has an established track-record when it comes to creating memorable promotional campaigns (followers of the brand will remember

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Inspiration: Nike’s “Dream Crazier” ad narrated by Serena Williams

It’s International Women’s Day next week (8 March) and global sportswear giant Nike has released an inspirational 90-second spot ahead of the event,

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Amazon to create 1,000 new full-time apprenticeships in the UK

Online retail giant Amazon is going to create 1,000 new apprenticeship roles in the UK over the next two years, with applications open

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Victoria Beckham comes out on top for social media value during...

Showing her mainline collection in London for the second season in a row proved a winning move for Victoria Beckham as far as

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In The Know: Anna Shearer, Influencer and founder Le Fashion Fetish

In the second instalment of The Industry’s “Masterclass” in boosting sales via social media, following last week’s event at the W London –

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You’re Fyred: just how fair is the influencer backlash?

While influencing others isn’t new, the idea of an ‘Influencer’ is. We’ve seen a huge growth of individuals with large followings on social

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In the know: Supercharging your sales via social media

Natalie Hughes, founder of The Fashion Digital, the first ever social media agency specialising in digital content and media for luxury fashion brands,

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