Net-A-Porter, Mr Porter and The Outnet launch dedicated care & repair service
Net-A-Porter, Mr Porter and The Outnet have launched a dedicated care & repair service to enable customers to extend the life of their luxury fashion purchases.
The service is being offered in partnership with repair and alterations service The Seam and has launched on Net-a-Porter this month with Mr Porter and The Outnet to follow in March.
This is the first time The Seam has partnered with a retailer and the Yoox Net-a-Porter group said it chose to work with the service due to its "personal approach to care & repair".
The service includes clothing alterations and repairs, bespoke customisations and care & repair for handbags, footwear and jewellery with most services completed within seven to 10 days and an express service offered subject to availability.
“We believe that beautiful fashion from past seasons can be a building block of our customers’ future wardrobes. NET-A-PORTER, MR PORTER and THE OUTNET are renowned for curating the most exciting luxury fashion and we take pride in offering tips and tools to make these pieces last. Our care & repair service, in partnership with The Seam, is designed to ensure that the pieces our customers buy from us can be cherished for years to come,” said Alison Loehnis, interim CEO, Yoox Net-A-Porter.
The Seam founder Layla Sargent added: “This partnership will enable The Seam and our network of specialist Makers to deliver sustainable solutions to people at scale. We're dedicated to shaping an industry where the experience of fashion isn't just about consuming, but about participating in a culture of care. NET-A-PORTER, MR PORTER and THE OUTNET’s adoption of The Seam's technology echoes this intention and demonstrates the business potential of care & repair.”
Care & repair marks the latest move for the luxury group into the circular economy. It recently expanded its resale service, which is powered by resale technology platform Reflaunt, which it initially launched in autumn 2021 allowing customers to resell ready-to-wear, handbags, shoes, accessories and jewellery.
An instant buy-back service for men’s sneakers from pre-approved designers is also available at Mr Porter and The Outnet, rewarding customers with immediate store credit without the need to wait until it is sold on while Net-A-Porter and The Outnet offer instant buy-back for women’s designer handbags. Further market expansion for resale is set to follow during 2023.
The group said the service has received a positive response from customers with over 60% of items sold either in new or excellent condition.