Net-A-Porter.com launches exclusive capsule collection with Isabel Marant
Net-A-Porter.com has launched an exclusive summer capsule collection with one of its best-selling designers Isabel Marant.
The 35-piece capsule covers ready-to-wear, swimwear and bags representing Marant's "carefree" styles. Key pieces includes one-shoulder tops, dresses and swimwear, along with printed jeans and jumpsuit. Footwear includes a tie-ankle sandal, espadrilles and chunky leather sandals with a macramé and leather trimmed shoulder bag completing the collection.
Marant said of the collection, designed for summer: "There is the garment, there is the way I style it, and there is the way that the women is going to wear it. I always think about dressing her when I am designing a collection. I always think of this women who has the perfect suitcase, filled with all the clothes that she has been collecting from her world travels. But the more she wears each piece, the more it becomes about her and less about where it came from."
Net-A-Porter.com global buying director Elizabeth von der Goltz, who co-developed the capsule, said the designer's popularity continued to grow among the luxury platform's customers. "It’s no surprise that Isabel Marant has long been one of our best performing brands, and we’re seeing the cult of the ‘Isabel Marant girl’ growing season on season. The exclusive capsule perfectly captures the classic Isabel DNA, reimagined in this standout summer collection," she said.
The collection, along with a dedicated campaign is now live on Net-A-Porter.com.