Mytheresa sales remain on the up under LuxExperience
LuxExperience has reported strong fourth-quarter and full-year results for its Mytheresa business, with double-digit sales growth and a sharp rise in profitability despite a challenging macroeconomic backdrop.
For the year ended 30 June 2025, Mytheresa delivered net sales of €916.1 million (£801.2 million), up 8.9% on the prior year. Meanwhile, adjusted EBITDA was up by 73% to €44.6 million (£39 million). Gross profit margin also improved 130 basis points to 47%.
In the fourth quarter, net sales rose 11.5% year-on-year to €248.9 million (£217.7 million), supported by an increase in average order value to €773 (£676.1), up by 10%. Adjusted EBITDA margin in the quarter reached 6.5%, up from 4.7% a year earlier.
The US market was a particular highlight, contributing 20.6% of Mytheresa’s total sales after posting 9.7% year-on-year growth.
Michael Kliger, CEO of LuxExperience, said: "We have demonstrated clear operational and financial leadership in digital luxury. LuxExperience is in a remarkable position to become the one and only destination for luxury enthusiasts worldwide."
The results mark the first consolidated reporting period since LuxExperience’s acquisition of YOOX Net-A-Porter (YNAP) in April 2025. Integration work is underway, with new leadership teams announced at NET-A-PORTER and MR PORTER.
Looking ahead to FY26, LuxExperience expects GMV between €2.5-2.9 billion (£2.19-2.54 billion), with profitability broadly in line with FY25 as the group undergoes transformation. Medium-term, the company is targeting €4 billion (£3.5 billion) in net sales and an adjusted EBITDA margin of 7-9%.
Mytheresa’s parent company, MYT Netherlands Parent, rebranded as LuxExperience in early 2025 following its €555 million acquisition of YNAP from Richemont. The move was designed to signal the creation of a new global luxury powerhouse spanning Mytheresa, Net-A-Porter, Mr Porter, YOOX and The Outnet.
Richemont, which took a 33% stake in the newly named group and provided a €100 million revolving credit facility, described the deal as a strategic realignment of its e-commerce holdings.
