Mytheresa appoints ex-Christie's exec as new CEO

Francis Belin has been appointed CEO of Mytheresa, effective 1 January 2026, as the luxury multi-brand digital platform continues to evolve under LuxExperience alongside Net-A-Porter, Mr Porter and YOOX.

Belin, who most recently served as President Asia Pacific and oversaw global Luxury and Asian Art at Christie’s, brings extensive international luxury experience and a deep understanding of high-net-worth clients worldwide. His leadership there helped cement Christie’s secure landmark collections and acquisitions, such as California-based car auction house Gooding & Company. Belin’s career also spans senior roles at Swarovski and Richemont.

Francis Belin

He succeeds Michael Kliger, who has led Mytheresa for the past decade, transforming it into a leading luxury multi-brand digital platform. Kliger, now CEO of LuxExperience Group, will continue to oversee the wider strategy for Mytheresa, Net-A-Porter, Mr Porter and YOOX.

Under Belin, the current Mytheresa leadership team will remain in their roles.

Michael Kliger said: "I am extremely delighted to appoint Francis Belin as the new Mytheresa CEO. With Francis, we have found an exceptional leader, who is renowned for his customer-centric focus, global mindset, delivery of excellent results and collaborative leadership style.

"I am looking forward to supporting Francis as he leads the next exciting chapter for the Mytheresa business."

Belin added: "I am truly honoured to take on the lead of Mytheresa. I am deeply impressed by the robust business model and strong brand positioning that Mytheresa has established under Michael's leadership.

"I look forward to working alongside the talented team to unlock Mytheresa's next phase of global growth as an industry leader in the luxury market."

Mytheresa’s parent company, MYT Netherlands Parent, rebranded as LuxExperience in early 2025 following its €555 million acquisition of YNAP from Richemont. The move was designed to signal the creation of a new global luxury powerhouse spanning Mytheresa, Net-A-Porter, Mr Porter, YOOX and The Outnet.

As part of its efforts to transform YNAP and reduce costs, LuxExperience has agreed to sell the assets powering The Outnet to The O Group LLC for $30 million (£26.5 million), with the transaction expected to close in Q1 2026.

Last week, LuxExperience said it saw standout growth at Mytheresa, which delivered double-digit gains in both sales and profitability for the first quarter of FY26, ending 30 September 2025.

For FY26, the company now expects GMV of €2.4 billion (£2.1 billion) to €2.7 billion (£2.38 billion).