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MySize appoints new Chief Commercial Officer to accelerate revenue growth

Tom Shearsmith
08 February 2022

MySize, the developer and creator of AI-driven measurement solutions, has announced the appointment of Javier Brandwain as its first-ever Chief Commercial Officer.

Founded in 2014, MySize was created by Ronen Luzon, who grew frustrated with the common troubles of online shopping – from size uncertainty to the hassle of returning items. MySize has a size-recommendation tool based on shoppers' personal body measurements, taken with their smartphone sensors without using the camera.

Brandwain brings significant global experience in retail and the fashion industry, and has held numerous leadership roles in business development, operations, and international markets, which are specifically relevant for MySize.

Most recently, Brandwain served as Director of Latin America and Caribbean at 7 For All Mankind International, where he was in charge of business development and expansion, and managed operations across Latin America and the Caribbean.

In addition, Brandwain has held executive positions at Authentic Brands Group, Calvin Klein, Givenchy and Nautica.

Javier Brandwain, Chief Commercial Officer, commented: "I am extremely eager to join MySize at this exciting time of growth, as their business model and value has been validated by over 1,000 retail clients. I believe MySize is at a major inflection point to utilise Company's $10 million plus cash balance to penetrate additional markets and accelerate revenue growth. MySizeID adds significant value to the fashion e-commerce retail environment and I am pleased to now be part of it."

Ronen Luzon, Chief Executive Officer of MySize, added: "We are thrilled to attract Javier to us as part of the senior leadership team, as we look to greatly expand our global business development and sales efforts. Javier's vast global experience covers many significant fashion corporations and brands globally, including 7 For All Mankind, Replay, Authentic Brands Group, Calvin Klein, Givenchy and Nautica.

"He is a results focused International Business Development Executive with a proven ability to identify and capitalise on international market opportunities to open and penetrate new markets, drive revenues and deliver strong bottom-line profit growth. He has a proven ability to "think outside the box" to conceive and launch new product offerings to expand market presence in highly competitive industry and excels in building and managing strong business relationships and strategic alliances to create mutually beneficial business opportunities. We look forward to expanding our visibility and client base through his network of global business relationships."

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