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Missguided partners with DC comics for new collection

Tom Shearsmith
07 February 2020

Online fashion retailer, Missguided, has teamed up with DC Comics as their official theatrical fashion partner to release an exclusive 12 piece collection to celebrate the upcoming DC film, Birds of Prey.

The collection includes oversized hoodies, t-shirts and matching cycling shorts, ranging from £15 to £30.

Statement pieces from the collection include t-shirts featuring leading actress Margot Robbie's character, Harley Quinn and hoodies with the characters name repeated continuously.

Missguided is a UK-based multi-channel retailer selling clothes aimed at 16–35-year-old women. The company's collections include tall, petite, plus size, lingerie and nightwear ranges. This collection marks the first time that Missguided has collaborated with Warner Bros to produce such an extensive collection, and could signify a long-term plan to release IP related merchandise in the future.

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