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Mango reports double-digit H1 growth as international sales soar

Chloe Burney
17 July 2025

Fashion giant Mango has reported a 12% year-on-year increase in turnover for the first half of 2025, reaching €1.7 billion (£1.4 billion).

The company attributed the growth to strong customer demand, a distinctive product proposition and the development of all its sales channels, which showed like-for-like improvements.

International business accounted for 78% of total turnover during the period. Mango’s top-performing markets were Spain, France, Turkey, Germany and the United States. The company now operates 2,925 points of sale globally, including more than 1,800 company-owned and franchised stores and nearly 1,100 corner locations.

Toni Ruiz, Chairman and CEO of Mango, said: "In an uncertain sectorial, macroeconomic and geopolitical environment, the positive results of the first half of the year confirm the robustness of our model and strengthen our strategy.

"We continue to grow with a long-term vision, executing a differential value proposition that is well received by our customers around the world, and with continuous improvement of our sales channels".

Between January and June, Mango opened 78 stores and refurbished 30 more. Key new locations included a 1,000-square-metre flagship in Munich and prominent stores in London’s Covent Garden and Miami’s Brickell City Centre.

The online channel accounted for 31% of total turnover in the first half of 2025.  To reinforce its digital strategy, Mango promoted Marlies Hersbach to Online & Ecommerce Chief Officer and member of the Group Management Committee. The brand also launched Mango Stylist, an AI-powered tool offering product recommendations, styling advice and trend content.

In January, Mango’s board appointed Toni Ruiz as Chairman in addition to his role as CEO, with Jonathan Andic named Vice Chairman. This follows founder Isak Andic’s longstanding strategy to separate ownership from executive management. Two new independent directors, former H&M CEO Helena Helmersson and sector veteran Manel Adel, were also appointed to reinforce corporate governance.

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